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Marketing Director

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We are looking for a Marketing Director to head up our marketing department based in Norwich.


This is a full time, permanent role working Monday to Friday with a minimum of 3 days in the office
and 2 days working from home.

 
Responsibilities:

 

  • Build, plan and implement the overall digital marketing strategy in line with growth objectives.
  • Lead promotion on company brands, new divisions and new products.
  • Manage, build and facilitate strategic clients and agency clients.
  • Manage the marketing strategy and ensure metrics and success measures are proposed.
  • Spearhead industry and international expansion through strategic landing page marketing strategies.
  • Effectively manage and train the digital marketing team.
  • Stay up to date with the latest technology trends and innovations in the industry.
  • Manage and oversee different digital marketing channels.
  • Measure ROI and KPIs.
  • Prepare and manage the digital marketing budget including paid promotion – outlining key metrics including PPC, CRO, SEO, Email, Content and UI/UX.
  • Oversee all the company’s social media accounts.
  • Measure and manage online content via a content marketing strategy and cadence plan.
  • Track SEO and Google Analytics data and make complex analysis.
  • Build an inbound marketing plan.
  • Anticipate sales performance trends.
  • Organise and lead the digital marketing team.
  • Work with CEO and CRO to develop pricing/proposition strategy and promotional planning to maximise growth and market share whilst balancing customer satisfaction.
  • Research competition, investigate benchmarks and provide suggestions for improvement.
  • Progression of commercialisation of data proposition.
  • Identify potential new marketing partnerships in new verticals.
  • Continual assessment of marketing budgets with CFO and channel performance.

Requirements and skills:

  • 5 years’ experience as a Digital Marketing Director.
  • 5 years’ experience in developing and implementing digital marketing strategies.
  • In-depth knowledge of different digital marketing channels.
  • Good knowledge and experience with online marketing tools and best practice.
  • 4 years of hands-on experience with SEO, Google Analytics and CRM Software.
  • Basic knowledge of web design procedures.
  • Sense of ownership and pride in your performance and its impact on the company’s success.
  • Critical thinker and problem-solving skills.
  • Team player.
  • Good time-management skills.
  • Great interpersonal and communication skills.
  • MA in Marketing, Digital technologies or similar relevant field.

The Benefits:

 

  • Free parking.
  • Comprehensive induction & amp; training program.
  • Wellness scheme.
  • Cycle to work scheme.
  • Gym membership.
  • Monthly incentives and awards for top performers.

Salary up to £55,000 based on experience.


If you’re interested, please send your CV to emma.jones@bizclikmedia.com

Location
Norwich
Term
Full Time
Team
Marketing
Salary
Up to £55,000